diff --git a/cmd/build.go b/cmd/build.go
index c32ed969c..04ae56d43 100644
--- a/cmd/build.go
+++ b/cmd/build.go
@@ -1,8 +1,10 @@
 package cmd
 
 import (
+	"github.com/CircleCI-Public/circleci-cli/cmd/create_telemetry"
 	"github.com/CircleCI-Public/circleci-cli/local"
 	"github.com/CircleCI-Public/circleci-cli/settings"
+	"github.com/CircleCI-Public/circleci-cli/telemetry"
 	"github.com/spf13/cobra"
 )
 
@@ -16,7 +18,13 @@ func newLocalExecuteCommand(config *settings.Config) *cobra.Command {
 			return nil
 		},
 		RunE: func(cmd *cobra.Command, _ []string) error {
-			return local.Execute(cmd.Flags(), config, args)
+			telemetryClient := create_telemetry.CreateTelemetry(config)
+			defer telemetryClient.Close()
+
+			err := local.Execute(cmd.Flags(), config, args)
+			_ = telemetryClient.Track(telemetry.CreateLocalExecuteEvent(create_telemetry.GetCommandInformation(cmd, true)))
+
+			return err
 		},
 		Args: cobra.MinimumNArgs(1),
 	}
diff --git a/cmd/namespace.go b/cmd/namespace.go
index 0e5fb8cc5..e9c0bf912 100644
--- a/cmd/namespace.go
+++ b/cmd/namespace.go
@@ -6,8 +6,10 @@ import (
 
 	"github.com/CircleCI-Public/circleci-cli/api"
 	"github.com/CircleCI-Public/circleci-cli/api/graphql"
+	"github.com/CircleCI-Public/circleci-cli/cmd/create_telemetry"
 	"github.com/CircleCI-Public/circleci-cli/prompt"
 	"github.com/CircleCI-Public/circleci-cli/settings"
+	"github.com/CircleCI-Public/circleci-cli/telemetry"
 	"github.com/google/uuid"
 	"github.com/spf13/cobra"
 )
@@ -68,13 +70,19 @@ Please note that at this time all namespaces created in the registry are world-r
 			return validateToken(opts.cfg)
 		},
 		RunE: func(cmd *cobra.Command, _ []string) error {
+			telemetryClient := create_telemetry.CreateTelemetry(config)
+			defer telemetryClient.Close()
+
 			if opts.integrationTesting {
 				opts.tty = createNamespaceTestUI{
 					confirm: true,
 				}
 			}
 
-			return createNamespace(cmd, opts)
+			err := createNamespace(cmd, opts)
+			_ = telemetryClient.Track(telemetry.CreateNamespaceEvent(create_telemetry.GetCommandInformation(cmd, true)))
+
+			return err
 		},
 		Args:        cobra.RangeArgs(1, 3),
 		Annotations: make(map[string]string),
diff --git a/cmd/orb.go b/cmd/orb.go
index a7037c7d8..5134209b0 100644
--- a/cmd/orb.go
+++ b/cmd/orb.go
@@ -20,11 +20,13 @@ import (
 	"github.com/CircleCI-Public/circleci-cli/api"
 	"github.com/CircleCI-Public/circleci-cli/api/collaborators"
 	"github.com/CircleCI-Public/circleci-cli/api/graphql"
+	"github.com/CircleCI-Public/circleci-cli/cmd/create_telemetry"
 	"github.com/CircleCI-Public/circleci-cli/filetree"
 	"github.com/CircleCI-Public/circleci-cli/process"
 	"github.com/CircleCI-Public/circleci-cli/prompt"
 	"github.com/CircleCI-Public/circleci-cli/references"
 	"github.com/CircleCI-Public/circleci-cli/settings"
+	"github.com/CircleCI-Public/circleci-cli/telemetry"
 	"github.com/CircleCI-Public/circleci-cli/version"
 	"github.com/fatih/color"
 	"github.com/pkg/errors"
@@ -388,6 +390,10 @@ Please note that at this time all orbs created in the registry are world-readabl
 			opts.args = args
 			opts.cl = graphql.NewClient(config.HTTPClient, config.Host, config.Endpoint, config.Token, config.Debug)
 
+			telemetryClient := create_telemetry.CreateTelemetry(config)
+			defer telemetryClient.Close()
+			telemetryClient.Track(telemetry.CreateOrbEvent(create_telemetry.GetCommandInformation(cmd, true)))
+
 			// PersistentPreRunE overwrites the inherited persistent hook from rootCmd
 			// So we explicitly call it here to retain that behavior.
 			// As of writing this comment, that is only for daily update checks.
diff --git a/cmd/orb_test.go b/cmd/orb_test.go
index 7b4e917ba..3f773b0c9 100644
--- a/cmd/orb_test.go
+++ b/cmd/orb_test.go
@@ -6,6 +6,7 @@ import (
 	"fmt"
 	"io"
 	"net/http"
+	"os"
 	"os/exec"
 	"path/filepath"
 	"strconv"
@@ -16,6 +17,7 @@ import (
 	"github.com/CircleCI-Public/circleci-cli/api"
 	"github.com/CircleCI-Public/circleci-cli/api/graphql"
 	"github.com/CircleCI-Public/circleci-cli/clitest"
+	"github.com/CircleCI-Public/circleci-cli/telemetry"
 	. "github.com/onsi/ginkgo"
 	. "github.com/onsi/ginkgo/extensions/table"
 	. "github.com/onsi/gomega"
@@ -23,6 +25,62 @@ import (
 	"github.com/onsi/gomega/gexec"
 )
 
+var _ = Describe("Orb telemetry", func() {
+	var (
+		command               *exec.Cmd
+		orb                   *clitest.TmpFile
+		tempSettings          *clitest.TempSettings
+		telemetryDestFilePath string
+	)
+
+	BeforeEach(func() {
+		tempSettings = clitest.WithTempSettings()
+		telemetryDestFilePath = filepath.Join(tempSettings.Home, "telemetry-content")
+		orb = clitest.OpenTmpFile(tempSettings.Home, "orb.yml")
+		command = exec.Command(pathCLI,
+			"orb", "validate", orb.Path,
+			"--skip-update-check",
+			"--token", "token",
+			"--host", tempSettings.TestServer.URL(),
+			"--mock-telemetry", telemetryDestFilePath,
+		)
+	})
+
+	AfterEach(func() {
+		orb.Close()
+		tempSettings.Close()
+		if _, err := os.Stat(telemetryDestFilePath); err == nil || !os.IsNotExist(err) {
+			os.Remove(telemetryDestFilePath)
+		}
+	})
+
+	It("works", func() {
+		orb.Write([]byte(`{}`))
+
+		mockOrbIntrospection(true, "", tempSettings)
+
+		tempSettings.TestServer.AppendHandlers(func(res http.ResponseWriter, req *http.Request) {
+			res.WriteHeader(http.StatusOK)
+			res.Write([]byte(`{"orbConfig": {"sourceYaml": "{}", "valid": true, "errors": []} }`))
+		})
+
+		session, err := gexec.Start(command, GinkgoWriter, GinkgoWriter)
+		Expect(err).ShouldNot(HaveOccurred())
+		Eventually(session).Should(gexec.Exit(0))
+
+		clitest.CompareTelemetryEvent(telemetryDestFilePath, []telemetry.Event{
+			telemetry.CreateOrbEvent(telemetry.CommandInfo{
+				Name: "validate",
+				LocalArgs: map[string]string{
+					"org-slug": "",
+					"help":     "false",
+					"org-id":   "",
+				},
+			}),
+		})
+	})
+})
+
 var _ = Describe("Orb integration tests", func() {
 	Describe("Orb help text", func() {
 		It("shows a link to the docs", func() {
diff --git a/telemetry/events.go b/telemetry/events.go
index c6a20dbff..52620823c 100644
--- a/telemetry/events.go
+++ b/telemetry/events.go
@@ -12,12 +12,17 @@ type CommandInfo struct {
 	LocalArgs map[string]string
 }
 
-func localArgsToProperties(cmdInfo CommandInfo) map[string]interface{} {
+func createEventFromCommandInfo(name string, cmdInfo CommandInfo) Event {
 	properties := map[string]interface{}{}
 	for key, value := range cmdInfo.LocalArgs {
 		properties[fmt.Sprintf("cmd.flag.%s", key)] = value
 	}
-	return properties
+
+	return Event{
+		Object:     fmt.Sprintf("cli-%s", name),
+		Action:     cmdInfo.Name,
+		Properties: properties,
+	}
 }
 
 func errorToProperties(err error) map[string]interface{} {
@@ -48,11 +53,7 @@ func CreateVersionEvent(version string) Event {
 }
 
 func CreateUpdateEvent(cmdInfo CommandInfo) Event {
-	return Event{
-		Object:     "cli-update",
-		Action:     cmdInfo.Name,
-		Properties: localArgsToProperties(cmdInfo),
-	}
+	return createEventFromCommandInfo("update", cmdInfo)
 }
 
 func CreateDiagnosticEvent(err error) Event {
@@ -72,17 +73,21 @@ func CreateOpenEvent(err error) Event {
 }
 
 func CreateCompletionCommand(cmdInfo CommandInfo) Event {
-	return Event{
-		Object:     "cli-completion",
-		Action:     cmdInfo.Name,
-		Properties: localArgsToProperties(cmdInfo),
-	}
+	return createEventFromCommandInfo("completion", cmdInfo)
 }
 
 func CreateConfigEvent(cmdInfo CommandInfo) Event {
-	return Event{
-		Object:     "cli-config",
-		Action:     cmdInfo.Name,
-		Properties: localArgsToProperties(cmdInfo),
-	}
+	return createEventFromCommandInfo("config", cmdInfo)
+}
+
+func CreateLocalExecuteEvent(cmdInfo CommandInfo) Event {
+	return createEventFromCommandInfo("local", cmdInfo)
+}
+
+func CreateNamespaceEvent(cmdInfo CommandInfo) Event {
+	return createEventFromCommandInfo("namespace", cmdInfo)
+}
+
+func CreateOrbEvent(cmdInfo CommandInfo) Event {
+	return createEventFromCommandInfo("orb", cmdInfo)
 }