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Google Tag Manager 的真相大揭秘 #6940

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merged 7 commits into from
Apr 25, 2020

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译文翻译完成,resolve #6928

@zhanght9527 zhanght9527 changed the title Translate/google tag manager Google Tag Manager 的真相大揭秘 Apr 20, 2020
@lsvih lsvih added the 其他 label Apr 20, 2020
@xionglong58
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xionglong58 commented Apr 21, 2020

@fanyijihua 校对认领

@lsvih lsvih added the Google label Apr 21, 2020
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@fanyijihua @zhanght9527 校对完成,有少量错误,希望译者多加点自己的理解


I may get run over in the comments section for saying this, but I'm standing my ground. **Google Tag Manager is not "easy" to use without some technical knowledge or training (courses or self-taught).**
我可能会因为说这些而在评论区里被人批评,但我仍然坚持自己的立场。 **如果没有一些技术知识或培训(课程或自学),Google Tag Manager 使用起来还是比较困难的。**
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【说这些】=》【下面的话】

- **Tags**: Snippets of Javascript or tracking pixels
- **Triggers**: This tells GTM when or how to fire a tag
- **Variables**: Additional information GTM may need for the tag and trigger to work
- **标签**:Javascript片段或跟踪像素
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【Javascript片段】=》【Javascript 片段】

> * 校对者:

# What is Google Tag Manager and why use it? The truth about Google Tag Manager
# Google Tag Manager 的真相大揭秘
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译文将 tag 译作标签不合适,根据 google 官方文档,tag 译作代码片段比较合适,或者直接译作“代码”

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感谢您的建议,这边我重新翻阅了一下 google 的文档,tag 译作“跟踪代码”比较合适


### What are tags?
### 什么是标签?
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这里也能说明 tag 译作代码更加合适

所以建议译文统一一下


Variables are additional information that GTM ***may*** need for your tag and trigger to work. Here are some examples of different variables.
变量是 GTM 用于标签和触发器工作**可能**需要的附加信息。下面是一些不同变量的例子。
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【变量是 GTM 用于标签】=》【变量是 GTM 标签】


Let's say we want to track all outbound links on the website. In GTM, choose the category name, action and label. We chose offsite link, click and click URL.

假设我们想要跟踪网站上所有的出站链接。在 GTM 中,选择类别名称、动作和标签。我们选择站外链接,点击和点击URL。
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【点击URL】=》【点击 URL】


![](https://www.orbitmedia.com/wp-content/uploads/2017/03/ga-events.png)

Now select either event action or label to get the full reports. The data that we setup in Google Tag Manager is now appearing in the Analytics reports. Nifty!
现在,选择事件操作或标签以获得完整的报告。我们在 Google Tag Manager 中设置的数据现在出现在分析报告中。漂亮!
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【事件操作】=》【事件动作】


![](https://www.orbitmedia.com/wp-content/uploads/2017/03/event-action-label.png)

Want to try out a tool on a free trial basis? You can add the code to Tag Manager and test it out without needing to get your developers involved.
想要免费试用某个工具吗?你可以将代码添加到 Tag Manager 并进行测试,而不需要让开发人员参与其中。
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free 应该译作‘“自由”

- Flexibility to play around and test out almost anything you want.
- All third-party code is in one place.
- GTM has a preview and debug mode so you can see what's working and what's not before you make anything live. It shows you what tags are firing on the page. *Love this feature!*
- 它**可能**帮助加快你的网站加载速度但取决于你使用了多少标签。
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记得修改 tag 的译法

- [Video views tracking](https://www.orbitmedia.com/blog/tracking-video-views-google-analytics-tag-manager/)
- [All exit link clicks](https://www.orbitmedia.com/blog/whered-they-go-track-every-exit-click-using-google-tag-manager-in-10-steps/)
- ...??????
- 事件(链接点击、PDF下载、添加购物车点击、删除购物车点击)
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【PDF下载】=》【PDF 下载】

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@xionglong58 感谢您的细心校对,已根据您的意见修改,请再查看一下还有需要修改的地方吗

@lsvih lsvih added the Tag 一次校对修改完成 label Apr 24, 2020

## What is Google Tag Manager (GTM)?
## 什么是 Google Tag Manager (GTM)?
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Suggested change
## 什么是 Google Tag Manager (GTM)?
## 什么是 Google Tag ManagerGTM)?


![](https://www.orbitmedia.com/wp-content/uploads/2017/03/GTM-v2.jpg)

A huge benefit of Tag Manager is that you, the marketer, can manage the code on your own. "No more developers needed. Whoo hoo!"
Tag Manager 的一个巨大的好处就是,作为运营人员,你可以自己管理代码。“终于不再需要开发小哥哥了。 Whoo hoo!”
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Suggested change
Tag Manager 的一个巨大的好处就是,作为运营人员,你可以自己管理代码。“终于不再需要开发小哥哥了。 Whoo hoo!”
Tag Manager 的一个巨大的好处就是,作为运营人员,你可以自己管理代码。“终于不再需要开发小哥哥了。Whoo hoo!”


I may get run over in the comments section for saying this, but I'm standing my ground. **Google Tag Manager is not "easy" to use without some technical knowledge or training (courses or self-taught).**
我可能会因为说下面的话而在评论区里被人批评,但我仍然坚持自己的立场。 **如果没有一些技术知识或培训(课程或自学),Google Tag Manager 使用起来还是比较困难的。**
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Suggested change
我可能会因为说下面的话而在评论区里被人批评,但我仍然坚持自己的立场。 **如果没有一些技术知识或培训(课程或自学),Google Tag Manager 使用起来还是比较困难的。**
我可能会因为说下面的话而在评论区里被人批评,但我仍然坚持自己的立场。**如果没有一些技术知识或培训(课程或自学),Google Tag Manager 使用起来还是比较困难的。**


Let's say we want to track all outbound links on the website. In GTM, choose the category name, action and label. We chose offsite link, click and click URL.

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多了一行

- [Video views tracking](https://www.orbitmedia.com/blog/tracking-video-views-google-analytics-tag-manager/)
- [All exit link clicks](https://www.orbitmedia.com/blog/whered-they-go-track-every-exit-click-using-google-tag-manager-in-10-steps/)
- ...??????
- 事件(链接点击、PDF 下载、添加购物车点击、删除购物车点击)
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Suggested change
- 事件(链接点击、PDF 下载、添加购物车点击、删除购物车点击)
- 事件链接点击、PDF 下载、添加购物车点击、删除购物车点击

- Google Analytics Universal tracking 代码
- Adwords Remarketing 代码
- Adwords Conversion Tracking 代码
- Heatmap tracking 代码 (Hotjar, CrazyEgg, etc...)
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Suggested change
- Heatmap tracking 代码 (Hotjar, CrazyEgg, etc...)
- Heatmap tracking 代码HotjarCrazyEgg 等)

@zhanght9527
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@lsvih 再次感谢您的细心校对,已根据您的意见进行样式上的修改。

@lsvih lsvih merged commit 41bbd86 into xitu:master Apr 25, 2020
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lsvih commented Apr 25, 2020

@zhanght9527 已经 merge 啦~ 快快麻溜发布到掘金然后给我发下链接,方便及时添加积分哟。

掘金翻译计划有自己的知乎专栏,你也可以投稿哈,推荐使用一个好用的插件
专栏地址:https://zhuanlan.zhihu.com/juejinfanyi

@lsvih lsvih added 翻译完成 and removed Tag 一次校对修改完成 labels Apr 25, 2020
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@lsvih 已经发布到掘金啦~ https://juejin.im/post/5ea41a43f265da47c15cdc53

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Google Tag Manager 的真相大揭秘
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